Addison Rae, the American internet sensation, has carved her niche in the digital realm, amassing a staggering net worth of $20 million. Renowned as the highest-paid TikTok personality in 2020, Rae’s financial ascent mirrors her meteoric rise in the world of social media.
Addison Rae Net Worth | $20 Million |
Date of Birth | October 6, 2000 |
Place of Birth | Lafayette, Louisiana |
Nationality | American |
Profession | Social media personality |
Early Life
Born on October 6, 2000, in Lafayette, Louisiana, Addison Rae Easterling embraced dance at an early age. Despite her parents’ initial divorce, they remarried in 2017, providing a stable foundation for Addison and her two younger brothers.
Rae’s journey into dance competitions began at the tender age of six. After high school, she briefly pursued sports broadcasting at Louisiana State University but pivoted to an entertainment career, dropping out to focus on TikTok stardom.
Addison Rae Net Worth
Addison Rae net worth of $20 million is a testament to her prowess as an influential figure in the digital landscape. In 2020, she clinched the title of the highest-paid TikTok personality, earning a pre-tax income of $5 million, outshining even the most-followed individual on TikTok, Charli D’Amelio, by $1 million. The following year saw a remarkable surge in Rae’s earnings, reaching an impressive $9 million.
Diverse Revenue Streams
Addison’s financial empire is built on a diverse portfolio of revenue streams, including sponsorships, merchandise, and production deals. Her TikTok account, @addisonre, boasts more than 80 million followers, forming the bedrock of her digital kingdom.
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Expanding her kingdom across Instagram, Facebook, and YouTube, Rae’s digital footprint is a testament to her entrepreneurial acumen. The influencer inked a deal with WME talent agency in January 2020, further solidifying her status.
Addison Rae on TikTok
Addison Rae’s ascent to stardom commenced in 2019 when she uploaded her first dance videos to TikTok. Joining the collaborative Hype House in 2019, Rae’s charisma and talent propelled her to over one million followers within months. Seizing the opportunity, she expanded her presence to YouTube and Instagram, signing with talent agency WME in 2020.
Addison Rae Entrepreneurial Ventures
Rae’s entrepreneurial spirit shone through as she ventured into brand endorsements, starting with American Eagle’s “Back to School” campaign. She delved into podcasting with her mother and launched the cosmetics line “Item Beauty,” where she serves as Chief Innovation Officer. In 2021, Addison made her acting debut in the Netflix reboot “He’s All That,” alongside releasing her debut single, “Obsessed.”
Addison Rae Boyfriend
Addison Rae’s romantic ties include a past relationship with TikTok star Bryce Hall. Her platonic bond with Kourtney Kardashian and the Kardashian family led to appearances on “Keeping Up with the Kardashians.” However, controversies, such as her appearance on “The Tonight Show” without proper Covid-19 protection, and speculation about political affiliations, have stirred public discussions.
Philanthropy
In 2020, Addison Rae showcased her philanthropic side by winning the “Stay At Home Slam” video game tournament and donating her $1-million prize to the charity No Kid Hungry.
Who is TikTok Top Earner
Addison Rae’s financial dominance in the TikTok realm is underscored by her 2020 earnings of $5 million, surpassing Charli D’Amelio and Dixie D’Amelio. The subsequent year witnessed a surge, with Rae grossing $9 million, showcasing her influence in the digital sphere.
Addison Rae Brand Endorsements
A significant portion of Rae’s earnings stems from lucrative brand endorsement deals. Partnerships with Reebok, Hollister, American Eagle, and L’Oreal underscore her status as a sought-after influencer.
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